Contact

The best way to reach me is on LinkedIn, and you can also find me on X (Twitter). I’m always glad to compare notes on analytics, experimentation and e-commerce.

Topics I’m happy to talk about

  • Measurement architecture, tagging and KPI systems
  • Marketing mix modeling and attribution
  • Experimentation and conversion optimization
  • E-commerce unit economics, tracking and growth
  • Digital products for small businesses

Planning to buy the book or have a question about it? Start on The Book page.